Themes

The 2010 program will focus on these issues:

Mobility: transforming our lives and driving business growth

Pocket-sized smart phones have made the Internet more accessible than ever. This new generation of mobile devices features an endless array of applications—and they’re also equipped with tracking sensors. There’s no doubt that they provide us with valuable information and make our lives easier—but they also provide designers and operators with data from millions of users that will expand the frontiers of current knowledge. Above and beyond the advantages of telecommuting, mobile communications devices are profoundly transforming how we live our lives, interact with others and manage our companies, clients and suppliers. In the coming years, understanding and optimizing mobility will be key success factors for businesses and organizations of all kinds.

Social networks and Serious gaming: new strategic tools

In late 2008, 12 million Canadians and 69 million Americans had a Facebook account. Currently, nearly 100 million videos are viewed on YouTube every day. And over the past year, Twitter has gone from 1.2 million to over 18 million users—a pattern of growth that shows no signs of stopping. Barack Obama’s successful election campaign and the spontaneous emotional outpourings in the wake of Michael Jackson’s death show that social networking sites have become powerful communications tools. These influential communities of practice, representing millions of people, have the ability to effect change. At the same time, the ramifications of these “serious games” are also being felt in the education, healthcare and employment sectors. But the exchange and use of millions of data items raises a number of important security and information protection issues. How can companies use these new tools to promote their activities, gauge public opinion and refine their business strategies?

Towards a smarter planet, or the IT environment of tomorrow

Fostering effective management, sound governance, sustainable development and technological innovation will enable businesses, governments and institutions to join forces in providing considered and effective responses to the environmental and social problems we face. In order to resolve issues relating to environmental protection, oil reserve depletion, water access and to achieve a new economic equilibrium, major technological innovations will be required. Our innovation needs will be met in large part by IT and the Internet, thereby reducing our energy dependence and CO2 emissions, improving our education and healthcare systems by making them more cost-effective and transforming our governance processes.

 

Simultaneous interpretation (English/French) will be available throughout the conference thanks to the financial support of the Department of Canadian Heritage through the Assistance for Interpretation and Translation Program. 

 
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